Commentary|Videos|April 22, 2024

Current State of the Pharma Sales and Marketing Sales Force

Industry executives dive into trends like utilizing AI and influencers for content creation, personalizing messages to the patient, combatting the spread of misinformation and much more in the video version of our executive roundtable discussion

Executive Roundtable Participants:

  • Ian Baer, Founder and Chief Soothsayer, Sooth
  • Andrew Bast, Chief Strategy Officer, Greater Than One
  • Jay Shah, Senior Solutions Engineer, MMIT
  • Simon Arkell, CEO and Co-Founder, Ryght
  • Glen Saunders, VP of Product Management and Strategy, Skipta
  • John Kenny, SVP and Head of Strategic Planning, EVERSANA

Moderated by Mike Hollan

Video edited by Miranda Schmalfuhs

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