How to Implement an ePRO Strategy

Capan discusses the collaboration between AWS and EVERSANA in the first part of this two-part interview.

Bill Grambley, CEO of AllazoHealth, delves into the potential of AI to revolutionize patient engagement and adherence.

AI is transforming content reviews to focus on relevant use, not just generation.

How to maximize market-entry performance for new pharma products in an increasingly competitive launch environment.

Why a fundamental rethinking of how manufacturers engage with healthcare providers, payers, and patients is necessary in today's pharma landscape.