|Articles|May 1, 2001
- Pharmaceutical Executive-05-01-2001
How to Win Friends and Influence R&D
To work well together, product managers and their R&D liaisons must understand each other}s needs, motives, terminology, and decision processes.
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The Power of Public Relationsabout 25 years ago
Market Research 101about 25 years ago
World-Class Marketing Plansabout 25 years ago
Working with an Agencyabout 25 years ago
A Strategic Overviewabout 25 years ago
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