Article

Pharmaceutical Executive

Pharmaceutical Executive

Pharmaceutical Executive-05-01-2001
Volume

A Strategic Overview

PMs must think strategically, set objectives, and be responsible for the overall management of a product}s life cycle.

Articles in this issue
The Power of Public Relations
Market Research 101
World-Class Marketing Plans
How to Win Friends and Influence R&D
Working with an Agency
A Strategic Overview

Newsletter

Lead with insight with the Pharmaceutical Executive newsletter, featuring strategic analysis, leadership trends, and market intelligence for biopharma decision-makers.

Subscribe Now!
Related Videos
Related Content
Stock.adobe.com
August 27th 2025

ACOG Breaks From CDC, Reaffirms Support of Covid-19 Vaccine During Pregnancy

Nicholas Jacobus
The Rx for High-Performance Leadership: Cutting Through the Chaos
August 27th 2025

The Rx for High-Performance Leadership: Cutting Through the Chaos

Michael Christel
EVERSANA and Waltz Health Unite to Address Drug Pricing and Access Issues
August 27th 2025

EVERSANA and Waltz Health Unite to Address Drug Pricing and Access Issues

Nicholas Saraceno, Editor
Addressing Disparities in Psoriasis Trials: Takeda's Strategies for Inclusivity in Clinical Research
August 27th 2025

Addressing Disparities in Psoriasis Trials: Takeda's Strategies for Inclusivity in Clinical Research

Miranda Schmalfuhs
Matt Riordan
August 27th 2025

Bridging the Gap Between Innovation and Access: Q&A with Matt Riordan

Mike Hollan
Novartis, BioArctic Reach Deal to Develop BrainTransporter Therapy for Neurodegeneration
August 27th 2025

Novartis, BioArctic Reach Deal to Develop BrainTransporter Therapy for Neurodegeneration

Don Tracy, Associate Editor