
|Articles|May 1, 2001
- Pharmaceutical Executive-05-01-2001
The Power of Public Relations
PMs find new ground for reinforcing marketing messages and targeting the media mix.
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Articles in this issue
over 25 years ago
Market Research 101over 25 years ago
World-Class Marketing Plansover 25 years ago
How to Win Friends and Influence R&Dover 25 years ago
Working with an Agencyover 25 years ago
A Strategic Overviewover 25 years ago
The Regulatory EnvironmentAdvertisement
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