Invivyd Partners with Coach Jim Harbaugh to Promote COVID Awareness Campaign

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While the pandemic may feel like something that’s passed by, COVID-19 still has a significant impact on the general population. New cases are still being recorded, and the impact of long COVID has yet to be fully determined.

Invivyd announced a partnership with Los Angeles Chargers coach Jim Harbaugh to help raise awareness about the ongoing impact of COVID. The campaign will focus on educating people on the short- and long-term effects of the disease and how they can protect themselves. According to Invivyd, many people are still at risk, including people who are immunocompromised.

In a press release, Harbaugh said, “As a long-time coach, I want players on the field, fans in the stands, and friends and family gathering to enjoy the game. But, COVID-19 has and continues to sideline many people. While COVID-19 may seem like old news to some, many Americans continue to get sick, are hospitalized, and are dying from COVID-19, despite many of us having been vaccinated. The extent of damage to our bodies in the long-term is still unknown. The good news is for many there are options other than vaccines and people are encouraged to visit www.expandtheiroptions.com to learn more.”

In the same press release, Invivyd’s chief human resources officer and head of communications Julie Green added, “We are thrilled to have Coach Harbaugh on our team as we work to educate healthcare providers as well as the millions of immunocompromised people we serve about the continued prevalence and significant risks of COVID-19, which is common, but not a cold. We are grateful to Coach Harbaugh for his passion to raise awareness about the ongoing prevalence and impact of COVID-19 and his determination for people to seek options that may help them find ways to safely enjoy activities they love, like watching the big game with family and friends.”

Last May, Invivyd announced that Timothy Lee would serve as its new chief commercial officer. In a press release issued at the time, Lee said, “Invivyd is off to an impressive start serving populations vulnerable to COVID-19. The company has a unique technology platform, industrial strategy and a commercial phase asset in PEMGARDA to show for their rapid and thoughtful approach to addressing the ongoing risk of COVID-19. COVID-19 represents intolerable medical risk for large immunocompromised and high-risk populations that, taken together, resemble very large orphan-style, highly motivated and vulnerable populations. Working together with the dedicated Invivyd team, I look forward to leveraging my network, experience and expertise to accelerate the company’s execution over the long term as we aim to provide durable protection to this population through serial innovation of best-in-class medicines.”

In the same press release, chairman of the Invivyd board of directors Marc Elia also said, “Now is the right time to focus our leadership on commercial excellence, and Tim’s demonstrated track record of leading sales growth and successfully launching multiple global products in rare disease and general medicine markets makes him exceptionally well-suited to accelerate Invivyd’s growth trajectory. I am confident that Tim is the right commercial leader to advance Invivyd’s evolution. On behalf of the Board, I would like to thank Jeremy for his valuable contributions to our company’s operations over the past year and a half.”

Sources

1. Invivyd Announces Partnership with Pro Football Coach Jim Harbaugh to Elevate Awareness and Ongoing Impact of COVID-19: Common, Not A Cold. Invivyd. February 5, 2025. Accessed February 11, 2025. https://www.globenewswire.com/news-release/2025/02/05/3021298/0/en/Invivyd-Announces-Partnership-with-Pro-Football-Coach-Jim-Harbaugh-to-Elevate-Awareness-and-Ongoing-Impact-of-COVID-19-Common-Not-A-Cold.html
2. Invivyd Announces the Appointment of Timothy Lee as Chief Commercial Officer. Invivyd. May 31, 2024. Accessed February 11, 2025. https://www.globenewswire.com/news-release/2024/05/31/2891447/0/en/Invivyd-Announces-the-Appointment-of-Timothy-Lee-as-Chief-Commercial-Officer.html