Winning in the 20s: How access needs to evolve.
Examining the key learnings from BCG’s 2019 benchmark study-and the capabilities uncovered that will be critical to future performance.
Key learnings from the BCG Market Access benchmark 2019.
Industry working group identifies the value characteristics that may, collectively, become part of a shared approach to valuing pharmaceutical treatments.
Industry working group identifies the value characteristics that may, collectively, become part of a higher-level, shared approach to valuing pharmaceutical treatments.
While market access functions have evolved, the same can’t be said for measures used to gauge the contribution of these activities on overall business. To that end, an industry working group has developed a common framework focused on the most relevant access performance metrics (APMs).