Pharmaceutical Executive-03-01-2008

Pharmaceutical Executive
Features

March 01, 2008

Industry insiders explain how pharma companies are reorganizing their salesforces in the wake of industry-wide layoffs

Pharmaceutical Executive
Global Report

March 01, 2008

UK agency takes the heat for slow evaluations and failing to consider societal benefits of new drugs

Pharmaceutical Executive
Washington Report

March 01, 2008

Congress is firing plenty of ammunition at pharma companies-and the regulators

Pharmaceutical Executive
From the Editor

March 01, 2008

For pharma to function, it needs a whole network that commands trust. The only alternative is the sort of regulation by mass tort that we've been sliding into in recent years

Pharmaceutical Executive

Pharma gets less ink as news reporters shift their sights to other topics? That's a good thing--Isn't it?

Pharmaceutical Executive

Americans take top spots in disease prevalence

Pharmaceutical Executive
Column

March 01, 2008

New research points to the power of a highly educated sales force, supporting the case for a voluntary educational standard

Pharmaceutical Executive
Features

March 01, 2008

Pharm Exec shines the spotlight on the creative innovators behind the best pharmaceutical ads of 2007

Pharmaceutical Executive
Thought Leader

March 01, 2008

Pharma companies must quit wasting money and get strategic when mapping out their clinical study strategies

Pharmaceutical Executive

The industry needs credibility with consumers to make a spoonful of risk go down. So how does pharma speak to top concerns?

Pharmaceutical Executive

Roche has always gone its own way with biologics, deals, and new medicines. Now that the rest of industry has caught on, how can Roche stay ahead of its time?

Pharmaceutical Executive

Why Big Pharma can no longer afford to treat patient adherence programs as an afterthought

Pharmaceutical Executive
Column

March 01, 2008

Defending your brand through search optimization

Pharmaceutical Executive
Technology

March 01, 2008

Electronic pedigree is the future of supply chain security. Those still waiting and seeing might what to stop waiting and start tracking