Pharmaceutical Executive-12-01-2011

Pharmaceutical Executive

Pharmaceutical Executive Digital Edition - December 2011

December 01, 2011

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RaQualia's New Spin on the Startup

Give It to Me Straight!

December 01, 2011

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Patients want to take a more active role in treatment decisions. Drug facts boxes in DTC ads represent a crucial element of informed consent.

RaQualia's New Spin on the Startup

December 01, 2011

Features

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Pharm Exec sits down with CEO Atsushi Nagahisa to explore how culture can maximize the value of an inherited portfolio

DW Languages – Rebuilding the UK Word by Word

December 01, 2011

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The pharmaceutical industry in Britain is a key sesctor in the full economic recovery of the country

The Medicines Adherence Challenge

December 01, 2011

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Keeping skittish patients on their medicines ought to be a strategic priority for Big Pharma - but is it? Pharm Exec convenes an expert round table to examine how best to make progress and agree on some practical steps for incorporation in the campaign agenda.