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Teva Campaign Laughs at COPD

Article

November 12, 2015.

Teva is launching a social media campaign that aims "to use the power of laughter" to promote global awareness of chronic obstructive pulmonary disease (COPD) and to raise money for three leading COPD charities across Europe: the British Lung Foundation (UK), Longfonds (Netherlands) and Fundación Lovexair (Spain). 

#Laugh4Lungs is being launched in recognition of World COPD Day (November 18, 2015) and will encourage people to share videos of themselves or someone else laughing on social media channels, then tag or nominate others within their social networks.

More information can be found at www.ICanLiveWithCOPD.com

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