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© 2023 MJH Life Sciences and Pharmaceutical Executive. All rights reserved.
© 2023 MJH Life Sciences™ and Pharmaceutical Executive. All rights reserved.
April 12, 2023
Christi Shaw, this year’s Healthcare Businesswomen’s Association (HBA) Woman of the Year, stays true to her beliefs—and life mission—of helping others.
Marketing leaders discuss the powerful role life sciences companies can play in the expanding digital landscape for healthcare communications—as “one of the helpful voices” in driving the customer and patient conversations that matter most.
It’s time for pharma brands to recognize the potential of TikTok as a promotional platform and develop a strategy to not only stand out but make an impact.
April 11, 2023
After the pandemic forced fundamental changes in the ways pharma and key opinion leaders worked together, both groups are using what they learned for a more seamless connection.
What Smita Pillai, global chief diversity, equity, and inclusion (DE&I) officer, Regeneron, learned from two decades in DE&I roles.
Over two years into a bear market, it still can’t catch a sustainable bid.
April 10, 2023
Taking stock as the Orphan Drug Act hits its 40-year anniversary.
Shift focus in orphan and ultra-orphan messaging to clinical benefit.
The time is ripe to double down on local “market-fit” capabilities.
April 09, 2023
US pharma industry handcuffed by restrictions, group argues.
Regardless of engagement mode pursued, personalization is the key.
Click the title above for a link to open the Pharmaceutical Executive April 2023 issue in an interactive PDF format.