Brand Insights - Thought Leadership | Paid Program | The Agency Network at MJH Life Sciences

EP. 1: The Science Behind Effective Advertising and Marketing. How neuroscience drives impactful marketing and advertising.

ByRob Giorgio, Group Art Supervisor, The Agency Network at MJH Life Sciences

January 6th 2025

EP. 2: Speak like a creative. 5 tips for giving creative feedback

ByRob Giorgio, Group Art Supervisor, The Agency Network at MJH Life Sciences

November 30th 2023

EP. 3: The Role of Market Research in Product Ideation

ByCaitlin Szczepanik, Research Manager, Market Research, The Agency Network at MJH Life Sciences

November 1st 2023

EP. 4: Is Living Creative™ the missing piece of the creative process?

ByTina Fascetti, Managing Director/Chief Creative Officer, The Agency Network at MJH Life Sciences

October 1st 2023

EP. 5: To post or not to post

ByMaria Lopez, Digital Strategist, The Agency Network at MJH Life Sciences

September 1st 2023

How to navigate an ever-changing social world

EP. 6: The Power of the Disruptive Story

ByGrace Eriksen, Associate Creative Director/Copy, The Agency Network at MJH Life Sciences

August 1st 2023

EP. 7: Don't Let Your Launch Flop. Let insight inspire your next campaign.

ByRob Giorgio, Group Art Supervisor, The Agency Network at MJH Life Sciences

June 26th 2023

EP. 8: Less Is More: How I learned to be a design ascetic and you can too

ByMichelle Leung, Senior Art Director, The Agency Network at MJH Life Sciences

June 1st 2023

EP. 9: Using analytics to maximize your marketing campaign!

ByDakota Skove, Digital Analytics Manager, The Agency at MJH Life Sciences

May 1st 2023

EP. 10: What have you done for your brand lately?

ByShelly Fifolt, VP, Account Director, The Agency Network at MJH Life Sciences

April 1st 2023

EP. 11: Sensory Experiential Advertising: The Science of Engaging All Five Senses

ByTina Fascetti, Managing Director/Chief Creative Officer, The Agency Network at MJH Life Sciences

February 24th 2023

EP. 12: Sing it out loud! 5 lessons to master from DTC pharma ads

ByBrian Conrad, Copy Supervisor, The Agency Network at MJH Life Sciences

February 1st 2023

EP. 13: Think like a behavioral scientist: Evolving the way we plan and assess market research.

ByMichele Khan, Research Manager, The Agency Network at MJH Life Sciences

December 19th 2022

EP. 14: The Most Undervalued Part of Strategy

ByRob Giorgio, Group Art Supervisor, The Agency Network at MJH Life Sciences

November 15th 2022

EP. 15: What I believe: inside the mind of a healthcare creative

ByHalen Dang, Vice President, Creative Director, The Agency at MJH Life Sciences

November 1st 2022

EP. 16: Avoiding the ambiguity minefield in healthcare communications: Three strategies for success

BySteve Seiferheld, VP, Market Research HRA, part of The Agency Network at MJH Life Sciences

September 20th 2022

EP. 17: Maximize your marketing initiatives with a little peripheral vision

ByStephen Piotrowski, Managing Director, The Agency Network at MJH Life Sciences

August 19th 2022

EP. 18: Belief Dynamics: Digging Deeper for Different Types of Insights

ByVince Parry, EVP, Brand Strategy, The Agency Network at MJH Life Sciences

August 10th 2022

EP. 19: The Mechanism of Action Narrative: Is Your Brand Using the Right Hook?

ByJavier F. Negron, PhD, Medical Strategist Proximyl Health, a company of The Agency Network at MJH Life Sciences, Brand Insights Contributor

June 20th 2022

EP. 20: Social media: Your brand’s best friend throughout the healthcare product lifecycle

ByCayleigh Aslanian, Associate Digital Strategist, The Whyse, a company of The Agency Network at MJH Life Sciences™, Brand Insights Contributor

June 10th 2022

EP. 21: Better marketing by design: humanizing drug delivery systems

ByRebekkah Carney, MIM, Human Factors Investigator, Healthcare Research and Analytics (HRA), a company of the Agency Network at MJH Life Sciences, Brand Insights Contributor

April 18th 2022

EP. 22: Finding Your Muse: Five Ways to Increase Your Creativity (Even if You’re Not Creative)

ByCarrie Morris, VP/Creative Director, Brand Insights Contributor, Proximyl Health

March 28th 2022

EP. 23: Ask a Better Question, Make a Better Decision.

ByRobert Giorgio, Art Supervisor, Brand Insights Contributor, Proximyl Health

March 2nd 2022

Harnessing the power of curiosity to position your next big idea

EP. 24: Co-creation: Building ideas with HCPs and Patients in Real-time

ByTina Fascetti, Managing Director/Chief Creative Officer, The Agency Network at MJH Life Sciences

February 3rd 2022

Can agencies embrace this new vision for customer engagement?

EP. 25: 5 Digital Trends You Need to Adopt This Year to Remain Top of Mind

ByRachel Seidman, Brand Insights Contributor, Vice President, Digital Innovation The Whyse

January 6th 2022

Ensure your tactical plan is up to the new, innovative standards that your audience expects from their digital experience with your brand.

EP. 26: Disrupting Healthcare Marketing One Story at a Time

ByDavid Zaritsky, President, Brand Insights Contributor, The Agency Network

December 20th 2021

EP. 27: Small Biotech Outperform Large Pharma in Launch Success

ByVince Parry, Brand Insights Contributor, EVP, Brand Strategy, Truth Serum NTWK

November 5th 2021

EP. 28: Your Audience is Talking. Are You Listening?

ByRachel Seidman, Brand Insights Contributor, Vice President, Digital Innovation The Whyse

October 11th 2021

COVID-19 has expedited digital adoption: Audiences must adapt to stay connected.

EP. 29: Whoosh! When Brand Launches are Suddenly Fast-Tracked

ByJennifer Peters, Brand Insights Contributor, SVP, Business Director/Agency Services, Truth Serum NTWK

September 8th 2021

EP. 30: Experts Speak Out About the Tech Serum Hackathon

ByRachel Seidman, Brand Insights Contributor, Vice President, Digital Innovation The Whyse

August 5th 2021

Brand Insights - Thought Leadership | Paid Program | The Agency Network at MJH Life Sciences

EP. 1: The Science Behind Effective Advertising and Marketing. How neuroscience drives impactful marketing and advertising.

EP. 2: Speak like a creative. 5 tips for giving creative feedback

EP. 3: The Role of Market Research in Product Ideation

EP. 4: Is Living Creative™ the missing piece of the creative process?

EP. 5: To post or not to post

EP. 6: The Power of the Disruptive Story

EP. 7: Don't Let Your Launch Flop. Let insight inspire your next campaign.

EP. 8: Less Is More: How I learned to be a design ascetic and you can too

EP. 9: Using analytics to maximize your marketing campaign!

EP. 10: What have you done for your brand lately?

EP. 11: Sensory Experiential Advertising: The Science of Engaging All Five Senses

EP. 12: Sing it out loud! 5 lessons to master from DTC pharma ads

EP. 13: Think like a behavioral scientist: Evolving the way we plan and assess market research.

EP. 14: The Most Undervalued Part of Strategy

EP. 15: What I believe: inside the mind of a healthcare creative

EP. 16: Avoiding the ambiguity minefield in healthcare communications: Three strategies for success

EP. 17: Maximize your marketing initiatives with a little peripheral vision

EP. 18: Belief Dynamics: Digging Deeper for Different Types of Insights

EP. 19: The Mechanism of Action Narrative: Is Your Brand Using the Right Hook?

EP. 20: Social media: Your brand’s best friend throughout the healthcare product lifecycle

EP. 21: Better marketing by design: humanizing drug delivery systems

EP. 22: Finding Your Muse: Five Ways to Increase Your Creativity (Even if You’re Not Creative)

EP. 23: Ask a Better Question, Make a Better Decision.

EP. 24: Co-creation: Building ideas with HCPs and Patients in Real-time

EP. 25: 5 Digital Trends You Need to Adopt This Year to Remain Top of Mind

EP. 26: Disrupting Healthcare Marketing One Story at a Time

EP. 27: Small Biotech Outperform Large Pharma in Launch Success

EP. 28: Your Audience is Talking. Are You Listening?

EP. 29: Whoosh! When Brand Launches are Suddenly Fast-Tracked

EP. 30: Experts Speak Out About the Tech Serum Hackathon

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