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Pharmaceutical Executive: July 2023
The AI Revolution Has Arrived: Shaping the Next Generation of Pharma Marketing
July 10, 2023
Executive Roundtable
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Join five industry leaders as they unpack the transformative potential of artificial intelligence in the pharmaceutical industry, offering insights into real-world applications and the future of life sciences marketing in an era shaped by rapid technological evolution.
Crossing the Brain Barrier
July 10, 2023
Executive Profile
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COMPASS Pathways’ CEO, Kabir Nath, has a clear vision for psychedelics—and is leading the way with the company’s focus on psilocybin and efforts to separate the science from the hype.
Biotech’s Survival Story: Companies Bear Down for Lean Years
July 10, 2023
Feature
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While large pharma investment in biotechs is down—as pharmas become more strategic in their selections—it is scarcely out, with the partnership dynamic between the two sides remaining strong.
DE&I in Pharma: A Shared Aim Promoting Inclusivity from Non-Leadership Roles
July 10, 2023
Feature
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In today's changing workplace environment—one forever altered by the pandemic and the new approaches it spawned—employees at all levels play a vital role in developing and advancing inclusive behaviors across an organization and beyond.
Harnessing AI for Pharma Sales
July 10, 2023
Feature
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Artificial intelligence is steadily becoming a game changer for the pharma industry, particularly in commercialization activities, such as sales and marketing—and efforts to help highly sought treatments reach the right patients.
Tapping New and Improved Drug Innovations in Asia
July 07, 2023
Column
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Attempts to capitalize on the region’s vibrant R&D scene are heating up.
Drug Shortages Continue to Plague FDA, Manufacturers
July 07, 2023
Column
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The more serious shortages commonly involve sterile injectables.
Contrasting Aims Highlight Pharma Reform Pursuits
July 06, 2023
Column
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Some new EU plans "fly in the face" of innovation, critics contend.
Shifting Macro Trends Offer Hope for Biotech Performance Boost
July 06, 2023
Column
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But will Washington’s dealmaking stance upend the momentum?
‘Bolus’ Markets: Unique Business Opportunities with Promise and Risk
July 06, 2023
Column
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Conditions require a disciplined approach to drug pricing.
Navigating the Recession and Patent Expirations
July 06, 2023
Back Page
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Pharma is built to overcome, but focus on fundamentals remains key.
Marketing in the AI Age
July 02, 2023
From the Editor
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Here in New Jersey, our home base, summer is officially upon us, and the Canadian wildfire smoke has just cleared from the air. I’m sure the bird watchers would attest to the eager chirping as both wildlife and humans greedily enjoy the beautiful weather. But even as the seasons change, so does the technology that drives innovation, as coverage in the July issue of Pharmaceutical Executive® attests.
Pharmaceutical Executive, July 2023 Issue (PDF)
July 02, 2023
Issue PDF
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Click the title above for a link to open the Pharmaceutical Executive June 2023 issue in an interactive PDF format.