August 14th 2025
Challenging six misconceptions that have characterized product strategies in Central and Eastern European markets.
Tougher Times Ahead Under UK PPRS
December 16th 2014Under the voluntary 2014 Pharmaceutical Price Regulation Scheme in the UK, member companies have to pay back if NHS spending on branded medicines goes over pre-agreed growth rates. With no growth allowed for 2014 and 2015, it was always going to be a matter of when and how much - not if - payments would be made.