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Pharmaceutical companies continued to pour money into advertising that targets consumers and physicians during the first half of 1998, according to new findings from IMS Health.

Wiser use of the bone mineral density test and hormone replacement therapy are two strategies physicians can employ to prevent and manage osteoporosis.

The National Stroke Association announced that it supports new stroke treatment and prevention guidelines released by the American College of Chest Physicians.

Medicare announced that it would launch a revised system for reimbursing physicians who provide care to Medicare patients.

Eli Lilly and Co. announced that it will reorganize its U.S. pharmaceutical sales force to provide more support for Evista.

Managed care plans showed little overall improvement in providing quality care from 1996 to 1997, according to a new report from the National Committee for Quality Assurance.

To make things easier, experts recommend that people with chronic illnesses and their family and friends reach out for the hope and magic the holiday season can offer.

Patient-centered education is one way that reps can differentiate their brand, particularly if there is a similar drug in the same class.

During breast cancer awareness month in October, the National Institutes of Health and the National Cancer Institute presented an overview of significant developments and advances in breast cancer research, prevention and treatment.

The number of pharmaceutical sales reps in the United States has escalated to unprecedented heights this year, but a hiring plateau may be on the horizon.

The National Society of Pharmaceutical Sales Trainers recently appointed three new people to their board of directors. Two positions were created for industry partners and one position was filled due to a vacancy.

In an effort to help physicians avoid acceptance of inappropriate gifts from pharmaceutical, device and medical equipment industries, the American Medical Association maintains ethical guidelines for gift-giving.

The U.S. Senate heeded the recommendation of the Senate Labor and Human Resources Committee and voted to confirm Jane Henney, M.D., as the commissioner of the Food and Drug Administration.

The Food and Drug Administration issued a new rule that approves aspirin for expanded uses in patients with cardiovascular and cerebrovascular problems.

Pharmaceutical companies may fret about competitors hiring away their sales representatives, but the majority of Pharmaceutical Representative's reader advisory panel feel loyal both to their companies and careers, according to our recent survey.

National spending on health care will rise 6.8% annually between 1997 and 2007, according to a recent report from the Health Care Finance Administration.

Increasing use of combination therapies is driving growth in the U.S. HIV/AIDS market and lowering the number of AIDS-related deaths, according to recent research by New York-based Datamonitor.

Preferred provider organizations grew to be largest of all health care delivery models in 1997, outpacing health maintenance organizations, according to a report released by SMG Marketing Group, Chicago, for the Association of Managed Healthcare Organizations.

Have you ever wondered what pharmaceutical sales was like 50 years ago. Do you think it was vastly different or quite similar? Well, it was a little different back then.

Retail sales of prescription drugs will exceed $100 billion this year, according to the National Association of Chain Drug Stores. Ronald L. Ziegler, president and CEO of the association, made the history-making announcement at the 41st NACDS Pharmacy Conference & Managed Care Forum in San Diego in August.