Pharmaceutical Representative
Why are cancer researchers intensifying their focus on finding ways to make cancer patients feel better as opposed to solely finding ways to treat their disease? Datamonitor, a New York-based market research and consulting firm surveyed a score of patients, medical professionals, representatives of the pharmaceutical industry and experts in the quality-of-life research field to answer this question.
Pharmaceutical Representative
Balancing a career, family and volunteer work is no easy task, but Pennie Vanderlin, a comprehensive care rep for Zeneca Pharmaceuticals, has found that enjoyment, hard work and a good support system are the keys to success.
Pharmaceutical Representative
Three things you don't know about handling complaints.
Pharmaceutical Representative
Despite raising premium revenue by 4%, health maintenance organizations in Minnesota lost $47.2 million on commercial operations in 1997, according to the spring edition of the Minnesota Managed Care Review.
Pharmaceutical Representative
Pharmaceutical companies are developing 85 new medicines for mental disorders, according to a new survey released by Washington-based Pharmaceutical Research and Manufacturers of America.
Pharmaceutical Representative
"It's the little things that make a big difference." You know that's true of your sales relationships, but that old adage also applies to your e-mails and memos.
Pharmaceutical Representative
The Food and Drug Administration proposed new rules that will provide pharmaceutical companies more latitude in promoting off-label uses of medicines, biologics and medical devices.
Pharmaceutical Representative
Stress-related "burnout" can be a major problem in fast-paced professions.
Pharmaceutical Representative
Americans are engaged in a massive movement toward healthier living, which includes disease prevention and maintenance of healthy lifestyle habits.
Pharmaceutical Representative
A majority of American patients are pleased with their physicians, according to a new survey released by the Pfizer Medical Humanities Initiative.
Pharmaceutical Representative
Face to face with the realities of a physician's day.
Pharmaceutical Representative
The launch of Viagra, Pfizer's new oral medication for erectile dysfunction, invigorated an otherwise sleepy sexual dysfunction market, sparked debate among health plan insurers and established itself as the most successful launch ever.
Pharmaceutical Representative
If it seems like there are more pharmaceutical sales reps in the field this year than there have been in the past, it's because there are.
Pharmaceutical Representative
Contrary to popular opinion, possession of knowledge is not power. Utilization of knowledge is power.
Pharmaceutical Representative
Wholesaler preferred generics programs encourage price competition that benefits Medicare and Medicaid programs and, therefore, do not violate anti-kickback statutes, according to an advisory opinion released by the Health and Human Services Office of the Inspector General in April.
Pharmaceutical Representative
Elan Corp., Dublin, Ireland, will acquire Carnrick Laboratories from GWC Health Inc. for $150 million, élan announced in late April.
Pharmaceutical Representative
Sales reps prove that devoting a little time and effort make a big difference.
Pharmaceutical Representative
Pharmaceutical companies were portrayed as aggressive, money-hungry and even nosy in articles on patient privacy issues in the Wall Street Journal on April 17.
Pharmaceutical Representative
Rep must not forget what they should NOT do on a sales call, so they don't shoot ourselves in the foot on the way in or out of a doctor's office.
Pharmaceutical Representative
The number of commercially insured patients who used indemnity plans in 1997 was drastically lower than it was in 1993, according to a new report from Mountain View, CA-based strategic research firm Frost & Sullivan.
Pharmaceutical Representative
A prescription drug that has been on the market for the past 20 years may actually prevent breast cancer, according to new research.
Pharmaceutical Representative
Adverse drug reactions in hospitals could be a leading cause of death in the United States, according to a controversial study published in the April 14 issue of The Journal of American Medical Association.
Pharmaceutical Representative
The rate of sales growth in North America and selected international markets grew by 6% from February 1997 to January 1998, according to a recent "Drug Monitor" report from IMS Global Services. Final sales closed at $181 billion.
Pharmaceutical Representative
Sort your sales strategy according to your customers.
Pharmaceutical Representative
Last November, President Clinton formally signed into law the Food and Drug Administration Modernization Act, sweeping bipartisan congressional legislation focused on reforming the agency's regulation of food, drugs, medical devices and cosmetics. Overall, the new law is considered a triumph by both the Pharmaceutical Research and Manufacturers of America and the Biotechnology Industry Organization because it embraces many of the FDA legislative reform recommendations the industries had proposed to streamline the drug regulatory process.
Pharmaceutical Representative
Pam Bailey, Jim LaMartina and Andy Hartnett have joined Pharmaceutical Representative's editorial advisory board, boosting the number of members to 13.
Pharmaceutical Representative
Have you been hearing this from doctors? "Stop, I don't want to hear about your study!" If so, you're not alone.
Pharmaceutical Representative
Initial feedback on the impact of direct-to-consumer advertising suggests that on-line and television ads influence doctors' prescribing habits and will wield even more power as marketing tools within the next 10 years.