Real World Evidence and Digital Convergence in Medical Affairs
January 20th 2022Thursday, January 20, 2022 at 2pm EST A set of broad trends in technology, data science, and RWE strategy is converging to shape the future of Medical Affairs. This webinar will explore perspectives from Medical Affairs professionals on how RWE and digital convergence are influencing a variety of functions within Medical Affairs organizations.
Modeling Patient Dynamics for Commercial Forecasting
December 2nd 2021Thursday, December 2, 2021 at 11am EST | 8am PST | 5pm CET | 4pm GMT In pharmaceutical forecasts, a more accurate forecast comes from a deep understanding of your patients. Join our webinar to learn about ways to build more accurate commercial forecasts using patient data.
Networks Matter – Peer-to-Peer Relationships
November 5th 2021Peer-to-peer learning relationships, such as Thought Leader Networks, are critically important for successful adoption of medical innovations. Learn how these networks, or the different types of “communities”, each play a unique and complementary role in the adoption process.
Robust and Trustworthy Machine Learning Algorithms for Real Work Applications
November 3rd 2021Wednesday, November 3, 2021 at 11am EDT | 8am PDT | 3pm GMT | 4pm CET JDeep learning algorithms have become a standard tool in many industries ranging from e-commerce to healthcare. Their ability to translate data into intelligent predictions completely transformed these industries, increasing productivity and controlling costs. These successes sometimes obscure inherent vulnerability of these models such as difficulty in generalizing in the presence of distribution shifts and ineffectiveness in estimating confidence of their prediction
Thought Leader Engagement Planning
October 29th 2021Understand the value of involving thought leaders in engagement planning and learn why it is important to the strategy of a product’s lifecycle. IQVIA offers a customizable cloud-based platform to facilitate Thought Leader Engagement Planning & Tracking with coordinated next-generation customer engagement across all channels.
Using Next Best to Elevate your Omnichannel Marketing Strategy
October 27th 2021***Live: Wednesday, October 27, 2021 at 11am EDT *** “Next best” suggestions are widely seen as the tools most likely to solve the challenge of omnichannel orchestration. In this webinar, we will look at the approaches taken across the industry to implement next best programs, and what drives their success as well as what stops them from delivering on expectations.
Is Compliance Slowing You Down? Utilize Embedded Compliance to Accelerate Better Business Outcomes
October 21st 2021***Live: Thursday, October 21, 2021 at 11am EDT*** Join this webinar to learn how leading organizations are recognizing opportunities to transform commercial operations with embedded compliance and data-driven insights.. ***On demand available after final airing until Oct. 21, 2022***
It is Time to Rethink Engagement: Customer expectations have Changed. Have you?
October 7th 2021***Live: Thursday, October 7, 2021 at 11am EDT*** Join this webinar to learn how exceptional experiences can redefine value and drive higher performance. ***On demand available after final airing until Oct. 7, 2022***
Battling the Big Squeeze: Examining Demand and Margin Pressures to Improve Brand Performance
September 28th 2021Tuesday, September 28, 2021 Market forces are accelerating to pressure both demand and margin. In this webinar, we will examine several specific demand and margin factors that impact brand performance, including a data driven perspective of current macroeconomic trends in healthcare, the impact of growing payer control and patient cost sharing on brand performance, how increased complexity of the patient experience changes the need for patient support, and an overview of policy considerations to have on your radar.
Abandoning the Spreadsheet: Are Commercial Forecasters Ready?
September 23rd 2021As commercial forecasting moves into the digital transformation age, forecasting tools are changing. Learn why some pharma companies are dumping Excel and exploring new commercial forecasting options that focus on better patient analysis. Thursday, September 23, 2021 at 8am PDT | 11am EDT | 4pm BST
Evaluating Your Options for Natural History of Disease Studies: Letting need drive design
September 21st 2021Natural history of disease (NHOD) studies generate critical data that underpin treatment development and payer decisions for rare diseases. With all the options for how these studies can be conducted, how do you navigate the right scientific and operational methods to achieve your goals in the most efficient way?
Decision Intelligence - How AI/ML Discovery and Adoption Informs Smarter Processes
June 30th 2021***Wednesday, June 30, 2021 at 11am EDT*** Users won’t leverage insights they don’t trust, and Life sciences organizations have invested heavily in developing AI solutions but face challenges in scaling and adoption. Turn the tide. Hear from experts from IQVIA Center of Excellence on how Decision Intelligence can be used how you can overcome internal cultural biases to gain trust and buy in on your AI-ML projects. ***On demand available after final airing until Jun. 30, 2022***
Embedded Intelligence at the Right Time - How Next Best Can Change Behaviors
June 9th 2021***Wednesday, June 9, 2021 at 11am EDT*** Life science companies are looking to make every engagement count, accelerate effectiveness and apply learnings. Join industry leader Avinob Roy, Senior Director and General Manager, Information Management, IQVIA Technology and Commercial Solutions for a conversation on critical success factors on deploying next best programs and insights into IQVIA’s Next Best solution. ***On demand available after final airing until June, 9 2022***
The State of HCP Engagements - Virtual, Hybrid, What's Next?
May 12th 2021***Wednesday, May 12, 2021 at 11am EDT*** As the world navigates what post-pandemic business looks like, life sciences companies everywhere are discussing the future of HCP engagements and how to deliver impactful meetings—while addressing compliance and safety concerns. Join IQVIA engagement experts, Staci Hutchinson and Tom Hayes for a conversation on the future of HCP meetings and the processes needed to handle uncertainty. ***On demand available after final airing until May 12, 2022***
Is Algorithmic Forecasting the Future for Life Sciences?
February 11th 2021*** Thursday, February 11, 2021 at 8am PST | 11am EST*** Learn how forecasters can improve forecast efficiency and reduce forecast bias with algorithmic forecasting ***On demand available after final airing until Feb. 11, 2022***