IQVIA

Articles by IQVIA

A Paradigm Shift for Pharmaceutical Manufacturers: Ready to Use Quality and Compliance Solutions

Thursday, January 20, 2022 at 2pm EST A set of broad trends in technology, data science, and RWE strategy is converging to shape the future of Medical Affairs. This webinar will explore perspectives from Medical Affairs professionals on how RWE and digital convergence are influencing a variety of functions within Medical Affairs organizations.

Modeling Patient Dynamics for Commercial Forecasting

Thursday, December 2, 2021 at 11am EST | 8am PST | 5pm CET | 4pm GMT In pharmaceutical forecasts, a more accurate forecast comes from a deep understanding of your patients. Join our webinar to learn about ways to build more accurate commercial forecasts using patient data.

Peer-to-peer learning relationships, such as Thought Leader Networks, are critically important for successful adoption of medical innovations. Learn how these networks, or the different types of “communities”, each play a unique and complementary role in the adoption process.

 Real World Data-on-Demand Deep Dive: Fast, flexible, and cost-efficient access to the right data for real results

Thursday, November 4, 2021 at 3pm GMT | 4pm CET |11 am EDT Join this webinar to learn how IQVIA’s new flexible offering Real World Data-on-Demand provides fast, cost-efficient access to the world’s largest global RWD portfolio. Explore how both self-service analytics and full service study options can deliver the data access and level of service you need to accelerate time-to-insights.

 Robust and Trustworthy Machine Learning Algorithms for Real Work Applications

Wednesday, November 3, 2021 at 11am EDT | 8am PDT | 3pm GMT | 4pm CET JDeep learning algorithms have become a standard tool in many industries ranging from e-commerce to healthcare. Their ability to translate data into intelligent predictions completely transformed these industries, increasing productivity and controlling costs. These successes sometimes obscure inherent vulnerability of these models such as difficulty in generalizing in the presence of distribution shifts and ineffectiveness in estimating confidence of their prediction

Understand the value of involving thought leaders in engagement planning and learn why it is important to the strategy of a product’s lifecycle. IQVIA offers a customizable cloud-based platform to facilitate Thought Leader Engagement Planning & Tracking with coordinated next-generation customer engagement across all channels.

Omnichannel Pharma Customer Engagement - The Time is Now

***Live: Wednesday, October 27, 2021 at 11am EDT *** “Next best” suggestions are widely seen as the tools most likely to solve the challenge of omnichannel orchestration. In this webinar, we will look at the approaches taken across the industry to implement next best programs, and what drives their success as well as what stops them from delivering on expectations.

Tuesday, September 28, 2021 Market forces are accelerating to pressure both demand and margin. In this webinar, we will examine several specific demand and margin factors that impact brand performance, including a data driven perspective of current macroeconomic trends in healthcare, the impact of growing payer control and patient cost sharing on brand performance, how increased complexity of the patient experience changes the need for patient support, and an overview of policy considerations to have on your radar.

Embedded Intelligence at the Right Time - How Next Best Can Change Behaviors

***Wednesday, June 9, 2021 at 11am EDT*** Life science companies are looking to make every engagement count, accelerate effectiveness and apply learnings. Join industry leader Avinob Roy, Senior Director and General Manager, Information Management, IQVIA Technology and Commercial Solutions for a conversation on critical success factors on deploying next best programs and insights into IQVIA’s Next Best solution. ***On demand available after final airing until June, 9 2022***

Smarter Customer Engagement: How Embedded Compliance and Intelligence Delivers a Superior HCP Experience

***Wednesday, May 26, 2021 at 11am EDT*** Successful customer engagement in Pharma now requires new ways of working. Join leaders from IQVIA Technologies on May 20th to learn how to transform your commercial operations from workflows functioning independently and concurrently, to an intelligence-powered and digitally enabled collaborative organization. ***On demand available after final airing until May 26, 2022***

The State of HCP Engagements -  Virtual, Hybrid, What's Next?

***Wednesday, May 12, 2021 at 11am EDT*** As the world navigates what post-pandemic business looks like, life sciences companies everywhere are discussing the future of HCP engagements and how to deliver impactful meetings—while addressing compliance and safety concerns. Join IQVIA engagement experts, Staci Hutchinson and Tom Hayes for a conversation on the future of HCP meetings and the processes needed to handle uncertainty. ***On demand available after final airing until May 12, 2022***

Is Algorithmic Forecasting the Future for Life Sciences?

*** Thursday, February 11, 2021 at 8am PST | 11am EST*** Learn how forecasters can improve forecast efficiency and reduce forecast bias with algorithmic forecasting ***On demand available after final airing until Feb. 11, 2022***

Real World Data: Reaching beyond claims for better insight Novel approaches to conduct research using secondary data sources and methods

*** Thursday December 10, 2020 11am EST*** Real world data (RWD) now plays a pivotal role in informing decisions about access, reimbursement, and comparative effectiveness. In this webinar, we’ll discuss two commonly used sources of clinical data in depth, and we also will review analytic approaches to define morbidity and mortality using claims data. ***On demand available after final airing until Dec. 10, 2021***