Sales & Marketing

Pharma trailblazer will accelerate growth at COTA with a focus on advancing real-world data use in drug development, increasing diversity in clinical trials, and supporting the move to data-driven, value-based cancer care.

The collaboration leverages Insilico's end-to-end AI-driven Pharma.AI platform to discover novel small molecule drug candidates for multiple targets, along with EQRx's innovative business model to accelerate drug development and patient access to novel medicines at affordable prices.

Augustin, a Senior Creative Strategist at Artemis Ward, leads the PhRMA account and provides a strategic lens to the overall work.

OCE+ is the first of several new advancements to IQVIA's leading life science customer engagement platform.

In this newly created role, Peter will drive the overall impact of the agency’s work by infusing breakthrough creativity and insight-informed strategy across the business.

Kinsella will initially be charged with building out the multilingual team and service across Europe, North & South America while forging new relationships with meeting and events owners in those territories.

Matthew Howes, President at Greater Than One, discusses what to expect in the next twelve months in healthcare marketing.

Full-year business review of pharma and biotech sectors reveals strong momentum in advancing novel science and treatments, but likely foretells continued stock instability in near-to-medium terms.

Connected TV advertising now a critical component of media mix.

Q&A with Hettie Stroebel, Founder and CEO of Launch Excellence.

Insights. How can pharma companies solve the insights gap through better insights management?

Q&A with Ross Krentzman, VP of Sales at Intersection, to discuss the growth and development of digital in out-of-home (OOH) advertising over the past couple of years.

Encounters with healthcare providers (HCPs) requires diligent preparation. Beyond understanding the value of the therapies you're offering, all touchpoints and conversations are of the highest importance - through sharing research, new ideas, and how you can support HCPs, you gain valuable, relevant insights that inform your relationship with HCPs and help them blossom.

Ed Thesiger is promoted to lead the agency through the next phase of growth.

Analytics technology from CloudMedx can revolutionize chronic care management and planning in every community.

Liz Kane named Chief Strategy Officer, Corina Kellam promoted to new role leading recently formed Experience & Innovation Team.

Accolades Confirm Intouch as Among the Fastest-Rising Creative Agencies in the World.

Research evaluated value and impact of digital tools on outcomes and patient experience.

Examples of these restructurings include the shifting of product priorities, creation of new business units, consolidations of sales full-time equivalents (FTEs), adjustments of leadership positions, and layoffs. One major change, in particular, is the realignment of sales teams as a response to newly approved indications.

Pamela Stahl joins as Chief Commercial Officer (CCO) and President, North America to lead Sidekick's global commercial strategy, and Mitchell Mudra joins Sidekick as Chief Operating Officer (COO).

Pharma should take an integrated approach to representing cultural elements in materials.

Titus will lead next phase of business expansion for epocrates.

Industry embraces modern approach to commercialization, but keeps human connection at center.

Spurred on by COVID-19 and companies’ evolving digital maturity, AI looks set to gain a real foothold in pharma’s promotional activities.

With a background in both the biopharma industry and marketing, Megjugorac brings a unique perspective to bioscience communications.